Kourage Athletics
The article that I read was about an athletics brand in Kenya called Kourage. It's about a running company that wants people and native people all over the world to wear shoes with their brand on them. In my opinion, this can be kind of cool because this company might eventually be good competition for Nike, Adidas, Under Armour, and more. I also think once their shoes are really advanced, the professionals could help design shoes and be good customers for the company, and also have Kourage Athletics maybe as their sponsors.
http://www.cnn.com/2011/10/19/world/africa/kenya-running-brand/index.html?hpt=wo_mid
Article posted October 19, 2011 at 06:35 PM •
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